MyGames
Creating an app and connecting the community
Tennis is witnessing growing popularity in Estonia. At the same time, there’s a situation where day-to-day tennis-related activities are outdated, unnecessarily time-consuming, and the increased number of amateurs sets limits on finding the right game partners and/or playgrounds.
- Smartphone application creation and full backend system solution
- June-October 2019
Tools & Technologies that were used
Database Solution
MongoDB
Backend Solution
NodeJS (JavaScript)
Mobile Application
Flutter (DART)
In addition
AWS, AppCenter, Docker
Such was the business challenge of the novel start-up company MyGames, which contacted FOB Solutions with the recommendation of interface design company DUX. MyGames wanted to have a Mobile App that would generate revenue. “The customer needed us to execute their idea from the grassroots level to the end-user, who could use this application on their phone. The app’s purpose is to bring together tennis partners and find the right times and courts to play,” said Aver Allmere, a business developer at FOB Solutions.
The solution was to create a branded application with the design team to accommodate more services and areas than tennis. Before development, potential technical problems (for the end-user) and business challenges (scalability, profit) were also mapped.
From idea to complete solution
“The FOB Solutions part of the project was creating a mobile application and backend system solution. The design for both the Web and Mobile Application was made by our partner DUX,” said Allmere.
In the case of the Minimum Viable Product, it was also necessary to make the hard decisions about what to add or exclude from the application without losing the User Experience. “We conducted User Research, put together Plans for Development and Testing, and made a Strategy. Then we went through an Agile Development Process until the app was made public,” told Allmere.
MyGames mobile app makes tennis-related activities easy, digital, and playful. After creating an account, the user has access to games created by other users and can book free play time. The app also helps the user find game partners.
Satisfied customers
The client’s feedback has been mostly positive, and the development has reached the second phase. “They are happy when we help to point out aspects that they might not be looking at themselves,” Allmere said. He added that it is essential not to try to build a complete application initially but to start by building modules that can be tested and changed according to the feedback.
Currently, it is possible to measure the success of an application on a user-by-user basis – how fast the number is growing and how active users are (how often groups are created and played). Almere said that the product’s end-users have received it very well: “Within two weeks, we already had 500 active users, which shows that people liked what they saw and advised it to others.” However, the primary growth did not come from advertising, but the application’s popularity exploded within the tennis community. After the app was made public, it reached the top 10 apps that can be downloaded from the Apple App Store worldwide.
Mobile Apps:
- Google Play https://play.google.com/store/apps/details?id=com.spininvest.mygames&hl=en
- App Store https://apps.apple.com/ee/app/mygames-ee/id1475613154
- More information: https://www.mygames.ee/